Niche market Small wholesale player focused on showers and bathroom fixtures with a lean team, suggesting a need for channel partnerships and scalable distribution strategies to accelerate growth.

Growth opportunity Revenue under one million and limited headcount indicate potential for sales enablement, expanded product SKUs, and larger contracts through retailers or construction firms seeking reliable shower enclosures and related products.

Sourcing & partners Current product scope includes enclosures, mirrors, cabinets, and vanity items; potential cross-sell with complementary building materials and vanity hardware through preferred supplier programs.

Tech leverage Uses Squarespace and Google Workspace; there is room to optimize online ordering, B2B e-commerce capabilities, and lead capture to convert inquiries into larger wholesale orders.

Competitive stance Small firm relative to Bath Fitter and Home Depot, so differentiators like quicker lead times, customization options, local service, and bonded/insured status can be emphasized in outreach to contractors and remodeling firms.