Market Expansion Potential With a focus on transforming elevated decks into versatile outdoor living spaces, there is significant opportunity to target homeowners and property developers looking to enhance outdoor areas across residential and commercial markets.

Customization Opportunities The company's offering of customizable features such as lighting and screening suggests potential for upselling tailored outdoor solutions to clients seeking personalized outdoor entertainment and relaxation spaces.

Technology Integration Utilization of advanced systems and design options indicates scope for integrating smart home technologies and automation, appealing to clients interested in modern, connected outdoor environments.

Regional Growth Areas Located in Buford, Georgia, the company can explore expansion into neighboring states with a high demand for outdoor remodeling and deck enhancement projects, especially in suburban growth regions.

Target Customer Segments Focusing on single-family homeowners, property managers, and renovation contractors can open multiple channels for sales, particularly those prioritizing durability, water management, and year-round usability in outdoor spaces.