Insights

Regional footprint Family-owned, regional flooring distributor serving Georgia, Alabama, southern Tennessee, and the Florida panhandle presents opportunities to expand distribution reach and cross-sell installation supplies to existing retail partners in nearby markets.

Mid-market scale Revenue in the mid tens of millions with a lean employee base suggests potential for expanding SKUs, value-added services, or private label programs to increase basket size with current customers and attract new retailers in similar markets.

Full supplier ecosystem Offering both floor coverings and a full line of installation supplies positions the company to upsell bundled solutions, training, and collaborative promotions with flooring retailers seeking one-stop procurement.

Digital backbone Zoho-based tech stack indicates room to optimize CRM-driven lead nurturing, account targeting, and customer success workflows to convert prospects in adjacent regions and improve repeat business with existing accounts.

Stability and growth Longstanding family operation since 1952 with steady revenue and regional expansion potential signals reliability to potential suppliers and financing partners, opening opportunities for exclusive SKUs, co-marketing, and strategic partnerships.

Similar companies to Southern Wholesale Flooring

Southern Wholesale Flooring Tech Stack

Southern Wholesale Flooring uses 1 technology products and services including Zoho, and more. Explore Southern Wholesale Flooring's tech stack below.

  • Zoho
    Customer Relationship Management

Media & News

Southern Wholesale Flooring's Email Address Formats

Southern Wholesale Flooring uses at least 1 format(s):
Southern Wholesale Flooring Email FormatsExamplePercentage
First.Last@swfloor.comJohn.Doe@swfloor.com
56%
Last@swfloor.comDoe@swfloor.com
36%
F.Last@swfloor.comJ.Doe@swfloor.com
4%
FirstLast@swfloor.comJohnDoe@swfloor.com
4%

Frequently Asked Questions

Where is Southern Wholesale Flooring's headquarters located?

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Southern Wholesale Flooring's main headquarters is located at 3902 Oakcliff Atlanta, Georgia 30340 United States. The company has employees across 1 continents, including North America.

What is Southern Wholesale Flooring's phone number?

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You can contact Southern Wholesale Flooring's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Southern Wholesale Flooring's official website and social media links?

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Southern Wholesale Flooring's official website is swfloor.com and has social profiles on LinkedIn.

What is Southern Wholesale Flooring's NAICS code?

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Southern Wholesale Flooring's NAICS code is 42 - Wholesale Trade.

How many employees does Southern Wholesale Flooring have currently?

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As of June 2026, Southern Wholesale Flooring has approximately 35 employees across 1 continents, including North America. Key team members include President: J. C.Owner: S. R.Senior Vice President: S. F.. Explore Southern Wholesale Flooring's employee directory with LeadIQ.

What industry does Southern Wholesale Flooring belong to?

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Southern Wholesale Flooring operates in the Wholesale industry.

What technology does Southern Wholesale Flooring use?

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Southern Wholesale Flooring's tech stack includes Zoho.

What is Southern Wholesale Flooring's email format?

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Southern Wholesale Flooring's email format typically follows the pattern of First.Last@swfloor.com. Find more Southern Wholesale Flooring email formats with LeadIQ.
Southern Wholesale Flooring logo

Southern Wholesale Flooring

WholesaleGeorgia, United States11-50 Employees

Southern Wholesale Flooring is a regional wholesale distributor that has been family-owned and operated since 1952. Based in Atlanta, Georgia, it serves flooring retailers across Georgia, Alabama, southern Tennessee, and the Florida panhandle. The company offers an extensive range of flooring options alongside a full line of installation supplies. Its focus is to meet the purchasing needs of its retail customers.

Operating within the wholesale sector, it functions as a supplier to independent flooring retailers, providing product variety and installation resources. As a family-owned operation based in Georgia, it maintains a long-standing presence in the regional market.

Section iconCompany Overview

Headquarters
3902 Oakcliff Atlanta, Georgia 30340 United States
Phone number
NAICS Code
42 - Wholesale Trade
Employees
11-50

Section iconMedia & News

Section iconFunding & Financials

  • $25M$50M

    Southern Wholesale Flooring's revenue is estimated to be in the range of $25M$50M

Section iconFunding & Financials

  • $25M$50M

    Southern Wholesale Flooring's revenue is estimated to be in the range of $25M$50M

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