Southwest Marketing Advisory Center (SMAC) Email Format
Research ServicesMinnesota, United States2-10 Employees
Southwest Marketing Advisory Center (SMAC) is a small, self-funded unit embedded in the academic marketing program at Southwest Minnesota State University in Marshall, Minnesota. Its purpose is to service the marketing and research needs of Southwest Minnesota while providing real-world experience to undergraduate and graduate student employees. Operating within SMSU's research services framework, SMAC functions as an on-campus center that aligns academic study with regional marketing needs. The organization relies on a compact staff drawn from its university programs to deliver these services to the local community and region.