Insights

Audience Reach Spectacular Magazine targets culture, sports, event, and entertainment news relevant to people of color, presenting an opportunity to tailor responsible advertising packages to niche demographics and specialty brands seeking authentic engagement.

Monetization Scale With estimated annual revenue between 10M and 25M and a lean team, there is potential to upsell premium programmatic placements, sponsored content, and exclusive events to expand revenue per advertiser.

Technology Stack Utilizing Google Publisher Tag, AppNexus, Amazon TPM, and YouTube indicates readiness for programmatic ad sales, video inventory monetization, and cross‑channel campaigns to attract advertisers seeking omnichannel reach.

Recent Expansion News about NBA In-Season Tournament coverage suggests openness to strategic partnerships with sports brands, leagues, and rights holders for exclusive coverage, live updates, and sponsored editorial.

Competitive Positioning Compared to peers with larger teams and broader audiences, Spectacular Magazine offers a boutique, culturally focused platform ideal for mid-market brands targeting diverse communities, with room to scale through targeted sponsorships and niche campaigns.

Similar companies to Spectacular Magazine

Spectacular Magazine Tech Stack

Spectacular Magazine uses 8 technology products and services including Amazon Advertising, Criteo, Google AdSense, and more. Explore Spectacular Magazine's tech stack below.

Spectacular Magazine's Email Address Formats

Spectacular Magazine uses at least 1 email format:
Spectacular Magazine Email FormatsExamplePercentage
FirLast@spectacularmag.comJohDoe@spectacularmag.com
100%

Frequently Asked Questions

What is Spectacular Magazine's official website and social media links?

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Spectacular Magazine's official website is spectacularmag.com and has social profiles on LinkedIn.

How much revenue does Spectacular Magazine generate?

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As of August 2026, Spectacular Magazine's annual revenue is estimated to be $10M - $25M.

What is Spectacular Magazine's NAICS code?

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Spectacular Magazine's NAICS code is 5162.

How many employees does Spectacular Magazine have currently?

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As of August 2026, Spectacular Magazine has approximately 7 employees across 1 continents, including North America. Key team members include Journalists: B. H. Explore Spectacular Magazine's employee directory with LeadIQ.

What industry does Spectacular Magazine belong to?

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Spectacular Magazine operates in the Online Audio and Video Media industry.

What technology does Spectacular Magazine use?

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Spectacular Magazine's tech stack includes Amazon Advertising, Criteo, Google AdSense, Matomo, Snowplow, WordPress, Shopify and Piwik PRO Core.

What is Spectacular Magazine's email format?

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Spectacular Magazine's email format typically follows the pattern of FirLast@spectacularmag.com. Find more Spectacular Magazine email formats with LeadIQ.

When was Spectacular Magazine founded?

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Spectacular Magazine was founded in 2004.
Spectacular Magazine logo

Spectacular Magazine

Online Audio and Video MediaNorth Carolina, United States2-10 Employees

Spectacular Magazine operates as an online media outlet focused on culture, sports, events, and entertainment news that impact communities of color. Its content aims to inform readers by covering topics through a cultural lens, offering insights relevant to its target audience and addressing issues that resonate within diverse communities in and around Durham, North Carolina. Based in Durham, the company situates itself within the online audio and video media space, providing news coverage and perspectives shaped by its readership. The organization appears small in scale, and it has pursued initiatives in notable sports coverage, such as reporting on the NBA In-Season Tournament, reflecting its involvement in contemporary, high-profile sports developments.

Section iconCompany Overview

NAICS Code
5162
Founded
2004
Employees
2-10

Section iconFunding & Financials

  • $10M - $25M

    Spectacular Magazine's revenue is estimated to be in the range of $10M - $25M

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