Small scale growth Target Spiritworks Pottery as a boutique customer expanding in arts and crafts retail; emphasize scalable wholesale programs and private labeling for their shop and local studios to drive revenue beyond their current sub-$1M revenue.
Digital enablement Leverage their tech stack (AWS, Cloudflare, Heroku, New Relic) to pitch integrated e-commerce enhancements, CRM-enabled ordering, and secure online storefront improvements to increase online sales and streamline procurement.
Operational expansion Position to support potential growth through supply chain and vendor partnerships that augment their inventory of pottery supplies, tools, and kilns, aligning with similar-market players seen in nearby peers with higher revenue.
Local market leverage Capitalize on Stillwater, MN footprint by offering regional distribution, pop-up events, and workshop collaborations with local studios to boost foot traffic and B2C and B2B engagement.
Financial growth opportunities With current revenue under 1M and peers in the space reporting higher scales, propose financing-friendly bundles, flexible payment terms, and scalable wholesale pricing to attract broader orders from hobbyists, schools, and art centers.