Multi Location Growth Leverage Splash Universe’s two venues to forge enterprise partnerships and cross-property packages that boost occupancy across Dundee and Shipshewana, supported by centralized marketing and a shared loyalty program.

Guest Experience Analytics With Medallia in place, expand guest feedback into personalized marketing, CRM alignment, and targeted upsell opportunities to increase repeat visits and average spend per guest.

Lean Operations A lean team creates an opportunity to offer managed services such as marketing automation, digital signage, scheduling, and guest communications to scale operations without heavy headcount growth.

Event and Partnerships Capitalize on year round family entertainment by selling school trips, birthday parties, corporate events, and hotel stay and play partnerships to broaden revenue streams.

Sustainability and Cost Savings Prioritize energy and water efficiency to reduce operating costs and appeal to eco conscious guests, including HVAC optimization and improved water treatment systems.