Sporty Group Email Format
Spectator SportsEngland, United Kingdom1001-5000 Employees
Sporty Group is a London-based consumer internet and technology company operating in the spectator sports sector, with a portfolio spanning sports media, gaming, social, and fintech platforms. It serves millions of daily active users globally and maintains technology and operations hubs across more than 10 countries on three continents. The company employs between 501 and 1000 people and has built a diverse team focused on developing and delivering its platforms. Recent activity includes television campaigns featuring Burna Boy and the release of a collaborative single with the artist, reflecting engagement with African sports culture and entertainment. In 2025 the company was recognized as Emerging Brand of the Year at the Ghana Business Awards, and it announced a multi-year partnership with the Professional Fighters League to expand its reach in Africa.