Mid-market focus Target Springthrough’s mid-market clients for digital transformation services, emphasizing sitefinity optimization, API integrations, and managed IT to reduce firefighting and complexity.

Strategic partnerships Leverage opportunities around ongoing or potential alliances with HawkSearch and Bridgeline to offer enhanced eCommerce search, product discovery, and AI-powered recommendations on the Sitefinity platform.

Security expansion Position vCIO and security services (via Digital Elevation) to address rising vulnerability management, incident response, and security training needs aligned with KnowBe4 partnerships for client-centric risk reduction.

Technology depth Highlight robust capabilities in Sitefinity development, integrations, and AI/automation through Agentic Web & AI Solutions to modernize legacy systems and drive faster time-to-value.

Cost efficiency Offer proactive managed IT and budgeting roadmaps to optimize IT spend for mid-market firms, leveraging Springthrough’s experienced leadership and long-term client relationships to ensure measurable ROI.