Insights

AI Enabled Intelligence SpyFu GPT delivers a native SEO and PPC Q&A experience grounded in real search data. This enables selling to marketing teams seeking AI-assisted competitive insights and rapid strategy recommendations. Propose quick-start plans, API access, and enterprise deployments to embed ChatGPT-enabled intelligence into client workflows.

Partnership Momentum Recent PPC data expansion and new partnerships strengthen SpyFu’s value as a data backbone for platform integrations and reseller programs. This creates a sales motion for partnerships with marketing tech stacks, ad agencies, and SaaS platforms through co-sell, white-label, or data licensing arrangements.

Data Moat Advantage SpyFu emphasizes a strong data moat with substantially larger organic and paid data compared to competitors, making it a compelling upgrade path for high-spend advertisers, ecommerce, and SaaS teams. Position as a premium data source to justify larger seats, higher tiers, and custom data packages that outperform incumbents.

Content Optimization Upsell RivalFlow leverages SpyFu data to close content gaps and improve AI-ready content. Target content marketing agencies and in-house teams, offering RivalFlow as a complementary product and bundling with SpyFu for a stronger content-to-search alignment and faster ROI.

Mid-market Growth With a mid-market orientation and scalable pricing and seats, SpyFu sits in a growth-friendly segment with room for enterprise data quotas and white-label options. The sales motion can target growth-stage tech, ecommerce, and marketing agencies with multi-seat licenses and customizable data packages.

SpyFu Tech Stack

SpyFu uses 8 technology products and services including Facebook Pixel, AWS Glue, Element UI, and more. Explore SpyFu's tech stack below.

  • Facebook Pixel
    Analytics
  • AWS Glue
    Big Data Processing
  • Element UI
    Javascript Frameworks
  • UPS
    Logistics
  • PHP
    Programming Languages
  • Google Tag Manager
    Tag Management
  • YouTube
    Video Players
  • Nginx
    Web Servers

SpyFu's Email Address Formats

SpyFu uses at least 1 format(s):
SpyFu Email FormatsExamplePercentage
First@spyfu.comJohn@spyfu.com
65%
FLast@spyfu.comJDoe@spyfu.com
18%
First.Last@spyfu.comJohn.Doe@spyfu.com
8%
Last@spyfu.comDoe@spyfu.com
9%

Frequently Asked Questions

Where is SpyFu's headquarters located?

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SpyFu's main headquarters is located at Scottsdale, Arizona United States. The company has employees across 3 continents, including North AmericaAsiaOceania.

What is SpyFu's phone number?

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You can contact SpyFu's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is SpyFu's official website and social media links?

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SpyFu's official website is spyfu.com and has social profiles on LinkedIn.

What is SpyFu's SIC code NAICS code?

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SpyFu's SIC code is 7372 - Prepackaged Software NAICS code is 5415 - Computer Systems Design and Related Services.

How many employees does SpyFu have currently?

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As of June 2026, SpyFu has approximately 17 employees across 3 continents, including North AmericaAsiaOceania. Key team members include Founder And Ceo: M. R.Senior Founding Partner: D. F.Influencer Marketing Manager: A. W.. Explore SpyFu's employee directory with LeadIQ.

What industry does SpyFu belong to?

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SpyFu operates in the Technology, Information and Internet industry.

What technology does SpyFu use?

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SpyFu's tech stack includes Facebook PixelAWS GlueElement UIUPSPHPGoogle Tag ManagerYouTubeNginx.

What is SpyFu's email format?

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SpyFu's email format typically follows the pattern of First@spyfu.com. Find more SpyFu email formats with LeadIQ.

When was SpyFu founded?

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SpyFu was founded in 2005.

SpyFu

Technology, Information and InternetArizona, United States11-50 Employees

SpyFu is a technology company in the Information and Internet industry, based in Scottsdale, Arizona, United States, with 11-50 employees. The company provides competitive search data that reveals every keyword it ranks for, every ad it has run, and every dollar spent, drawing on more than 15 years of history updated daily. Founded by Mike Roberts about twenty years ago to address a lack of competitive search data, SpyFu positions itself as first to market with the deepest competitive search dataset, which the company states includes, on average, twice as many organic keywords and twenty times more paid data than alternatives. SpyFu offers products such as SpyFu GPT, an SEO platform integrated with ChatGPT, and RivalFlow, which identifies content gaps and supplies copy to close them; full access starts at $39 per month with no feature walls. Recent activity includes a PPC data expansion rolled out in January 2026 and a 2025 partnership with Databar to provide extended SERP data to Databar users.

Section iconCompany Overview

Headquarters
Scottsdale, Arizona United States
Phone number
Website
spyfu.com
SIC Code
7372 - Prepackaged Software
NAICS Code
5415 - Computer Systems Design and Related Services
Founded
2005
Employees
11-50

Section iconFunding & Financials

  • $50M$100M

    SpyFu's revenue is estimated to be in the range of $50M$100M

Section iconFunding & Financials

  • $50M$100M

    SpyFu's revenue is estimated to be in the range of $50M$100M

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