Growth levers With a revenue range of 25-50 million and a mid-sized employee base, Squirrels shows potential for upsell of enterprise-grade collaboration and content sharing solutions, particularly for schools and businesses seeking scalable screen mirroring, digital signage, and emergency alert capabilities.

Education focus Ditto and Reflector offerings target classrooms and institutional settings; opportunities exist to expand into school districts and higher education with managed deployment, MDM/UEM integration, and centralized licensing for multi-site ecosystems.

MDM integration Past partnership with Hexnode signals openness to device management ecosystems; sales conversations can emphasize seamless enrollment, security, and policy control when deploying screen mirroring across fleets of devices in enterprises and schools.

Recent wins Major Ditto Windows Receiver release and awards in AV tech demonstrate product momentum and customer success stories that can be leveraged in case studies and targeted outreach to IT and AV decision-makers.

Global expansion Historic distribution and office expansion in Australia and New Zealand highlight international growth; explore channel partnerships, regional resellers, and local support agreements to accelerate penetration in Oceania and nearby markets.