Premium Food Experience Position Standard Market as a chef-driven, experiential grocery and dining destination in the Chicago western suburbs, highlighting in-house deli, bakery, butcher, seafood, produce, gastropub, coffee shop, and restaurant to attract high-spend customers seeking quality and variety.

In-House Capabilities Leverage the extensive in-house execution (deli, bakery, butcher, seafood, kitchen meals, and grill) to offer private-label or chef collaboration events, tasting menus, and corporate catering opportunities, differentiating from typical grocers.

Local and Artisan Focus Capitalize on the assortment of local, independent, and artisan products by positioning partnerships with local producers for exclusive items, seasonal promotions, and co-branded experiences that drive foot traffic and higher basket size.

Experience-Driven Upsell Use The Cube gastropub and Marketmade dining options to upsell experiential packages, such as tasting flights, wine pairings, and chef-curated dinners, targeting premium customers and events beyond standard grocery sales.

Small to Mid-Sized Advantage Target regional businesses and communities within the Chicago western suburbs needing high-quality, service-oriented grocery and catering solutions, including corporate lunch programs, event catering, and weekly meal plans via Standard Market Grill and ready-to-eat offerings.