Focus on Customer Development Start People's emphasis on facilitating and encouraging personal and professional growth of individuals aligns with companies seeking staff augmentation services that prioritize employee satisfaction and development.

Part of a Robust Network As a subsidiary of USG People N.V., Start People benefits from a strong network of diverse brands specializing in flexible labor across Europe, presenting cross-selling opportunities within the group.

Technology Integration Advantage Utilizing diverse technologies such as Optimizely, Bootstrap, and Microsoft ASP.NET showcases Start People's tech-forward approach, appealing to tech-savvy clients seeking innovative staffing solutions.

Untapped Market Potential Despite being a significant player, Start People faces competition primarily from larger staffing firms. This indicates potential market gaps where Start People can differentiate and target niche sectors for expansion.

Strategic Alliances With similar companies like Randstad and Adecco dominating the market, forming strategic partnerships with complementary firms can enhance Start People's market reach and offering, especially in regions where competitors are stronger.