Insights

Market Focus Starwood Waypoint Homes specializes in acquiring, renovating, and leasing single-family rental properties across the United States, presenting opportunities to offer property management, renovation, and leasing solutions tailored for large-scale residential portfolios.

Strategic Expansion The company's history of merging with Invitation Homes and a focus on acquiring thousands of homes indicates a substantial and growing portfolio, suggesting a need for scalable services in property maintenance, technology integration, and operational support.

Leadership Transitions With recent leadership change to CEO Marc C. Ganzi, known for digital and strategic expertise, there is potential to engage in innovative technology partnerships, data analytics, and digital enablement services to support their modernization efforts.

Financial Visibility Although the company's reported revenue is under one million dollars, its large portfolio of over 31,000 homes requires scalable financial, reporting, and asset management solutions, creating opportunities for financial technology providers and asset management firms.

Industry Positioning As a key player in the single-family rental market alongside large REITs and property firms, Starwood Waypoint Homes represents a strategic partner for solutions in property technology, tenant engagement platforms, and innovative housing management services to enhance operational efficiency.

Starwood Waypoint Homes Tech Stack

Starwood Waypoint Homes's Email Address Formats

Starwood Waypoint Homes uses at least 1 format(s):
Starwood Waypoint Homes Email FormatsExamplePercentage
First.Last@colonystarwood.comJohn.Doe@colonystarwood.com
50%
First.Last@colonystarwood.comJohn.Doe@colonystarwood.com
50%

Frequently Asked Questions

Where is Starwood Waypoint Homes's headquarters located?

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Starwood Waypoint Homes's main headquarters is located at 8665 E HARTFORD DR, Scottsdale, Arizona 85255, us. The company has employees across 1 continents, including North America.

What is Starwood Waypoint Homes's official website and social media links?

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Starwood Waypoint Homes's official website is colonystarwood.com and has social profiles on LinkedIn.

What is Starwood Waypoint Homes's SIC code NAICS code?

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Starwood Waypoint Homes's SIC code is 6531 - Real Estate Agents and Managers NAICS code is 52 - Finance and Insurance.

How many employees does Starwood Waypoint Homes have currently?

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As of December 2025, Starwood Waypoint Homes has approximately 501 employees across 1 continents, including North America. Key team members include Vice President: L. S.Executive Vice President General Counsel: R. B.Corporate Service Operations Manager: R. P.. Explore Starwood Waypoint Homes's employee directory with LeadIQ.

What industry does Starwood Waypoint Homes belong to?

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Starwood Waypoint Homes operates in the Financial Services industry.

What is Starwood Waypoint Homes's email format?

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Starwood Waypoint Homes's email format typically follows the pattern of First.Last@colonystarwood.com. Find more Starwood Waypoint Homes email formats with LeadIQ.

When was Starwood Waypoint Homes founded?

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Starwood Waypoint Homes was founded in 2013.

Starwood Waypoint Homes

Financial ServicesUnited States501-1000 Employees

Colony Starwood Homes, formerly Starwood Waypoint Residential Trust, is an internally managed real estate investment trust (REIT). The Company was formed primarily to acquire, renovate, lease and manage residential assets in select markets across the United States. It is focused on acquiring single-family rental (SFR) homes through a variety of channels, renovating these homes to the extent necessary and leasing them to qualified residents. The Company operates through two segments, which are represented by its portfolio of SFR homes and its portfolio of NPLs owned in the joint venture with Prime Asset Fund VI, LLC (Prime). The Company identifies and pursues individual home acquisition opportunities through various sources, including multiple listing services (MLS) listings, foreclosure auctions and short sales. As of December 31, 2016, its SFR portfolio consisted of 31,684 owned homes, including 31,065 rental homes and 619 homes that it does not intend to hold for the long term.

Section iconCompany Overview

Headquarters
8665 E HARTFORD DR, Scottsdale, Arizona 85255, us
SIC Code
6531 - Real Estate Agents and Managers
NAICS Code
52 - Finance and Insurance
Founded
2013
Employees
501-1000

Section iconFunding & Financials

  • $1M

    Starwood Waypoint Homes's revenue is estimated to be in the range of $1M

Section iconFunding & Financials

  • $1M

    Starwood Waypoint Homes's revenue is estimated to be in the range of $1M

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