Preventive Compliance Steinberg emphasizes preventative counseling and auditing to help management avoid lawsuits, presenting a clear sales opportunity to offer ongoing HR compliance programs, wage-hour audits, policy development, employee handbook updates, harassment training, and retaliation prevention to client organizations.

Litigation Readiness Their approach to assessing exposure and crafting tailored litigation strategies positions them as a risk management partner for businesses, offering outsourced litigation readiness and ongoing strategic advisory services to mid-market employers.

Industry Risk Focus Core practice areas include wage and hour, discrimination, harassment, retaliation, wrongful termination, trade secrets and whistleblower claims; target markets include industries with high employment risk such as healthcare, manufacturing, retail, hospitality, and tech startups, offering tailored defense and preventive programs.

IP and Security Trade secrets and confidential information protection suggests sales potential with clients needing IP risk assessments, NDA policy development, and security best practices, potentially partnering with cybersecurity vendors and tech clients.

Strategic Partnerships Capitalize on the opportunity to partner with HR tech platforms, payroll providers, and professional networks to become the preferred employment law counsel for employers seeking both preventative and litigation-related support.