Insights

Market Leader Stella Fietsen is the largest e-bike specialist in the Benelux, signaling strong brand credibility and potential for upsell to premium accessories, service packages, and extended warranties to an existing loyal customer base.

Growth Potential With 51-200 employees and a growing footprint from a central Dutch HQ, there is opportunity to expand nationwide through channel partnerships, showrooms, and installer networks to accelerate e-bike adoption.

Tech Enablement Their tech stack includes Google Analytics Enhanced eCommerce, AWS, Visual Website Optimizer, and Cloudflare, indicating openness to data-driven marketing, site optimization, and integration with CRM or marketing automation for lead generation.

Sustainability Tie Past mentions of solar car Lightyear One and a sustainability-forward narrative present a potential alignment for green energy collaborations, solar-powered charging initiatives, and sustainable mobility showcases.

Sales Triggers Revenue range (1M–10M) and position as a premier e-bike retailer in Benelux suggest cross-sell opportunities with high-margin accessories, financing options, maintenance plans, and B2B fleet or corporate wellness programs.

Similar companies to Stella Fietsen

Stella Fietsen Tech Stack

Stella Fietsen uses 8 technology products and services including Google Analytics Enhanced eCommerce, Visual Website Optimizer, Amazon Web Services, and more. Explore Stella Fietsen's tech stack below.

Google Analytics Enhanced eCommerce
Analytics
Visual Website Optimizer
Analytics
Amazon Web Services
Cloud Hosting
Cloudflare
Content Management System
Swiper
Javascript Libraries
reCAPTCHA
Security
HSTS
Security
Google Search Console
Web Analytics

Media & News

Stellafietsen launched solar car Lightyear One on Jul 1st '19.
In addition, in July of this year, Stella, a startup in the Netherlands, launched the world’s first solar car Lightyear One.
Nov 03, 2019 | blog.grepow.com

Stella Fietsen's Email Address Formats

Stella Fietsen uses at least 2 format(s):

Stella Fietsen Email Formats	Example	Percentage
First.Last@stellafietsen.nl	John.Doe@stellafietsen.nl	91%
Last@stellafietsen.nl	Doe@stellafietsen.nl	5%
First.MiddleLast@stellafietsen.nl	John.MichaelDoe@stellafietsen.nl	4%
FirstLas@stella.nl	JohnDoe@stella.nl	43%
F.Last@stella.nl	J.Doe@stella.nl	22%
First_Last@stella.nl	John_Doe@stella.nl	22%
FirstLast@stella.nl	JohnDoe@stella.nl	13%

Frequently Asked Questions

Where is Stella Fietsen's headquarters located?

Stella Fietsen's main headquarters is located at 90 Oosteinderweg Nunspeet, Gelderland Netherlands. The company has employees across 1 continents, including Europe.

What is Stella Fietsen's official website and social media links?

Stella Fietsen's official website is stella.nl and has social profiles on LinkedIn.

What is Stella Fietsen's NAICS code?

Stella Fietsen's NAICS code is 44-45 - Retail Trade.

How many employees does Stella Fietsen have currently?

As of May 2026, Stella Fietsen has approximately 161 employees across 1 continents, including Europe. Key team members include Head Of Retail: B. P.Regionaal Manager: A. B.E Bike Specialist: M. B.. Explore Stella Fietsen's employee directory with LeadIQ.

What industry does Stella Fietsen belong to?

Stella Fietsen operates in the Retail industry.

What technology does Stella Fietsen use?

Stella Fietsen's tech stack includes Google Analytics Enhanced eCommerceVisual Website OptimizerAmazon Web ServicesCloudflareSwiperreCAPTCHAHSTSGoogle Search Console.

What is Stella Fietsen's email format?

Stella Fietsen's email format typically follows the pattern of First.Last@stellafietsen.nl. Find more Stella Fietsen email formats with LeadIQ.

When was Stella Fietsen founded?

Stella Fietsen was founded in 2008.

Stella Fietsen

Q: What is Stella Fietsen's official website and social media links?

Stella Fietsen's official website is stella.nl. Stella Fietsen has social profiles on LinkedIn.

Q: How many employees does Stella Fietsen have currently?

Stella Fietsen has approximately 161 employees.

Q: What technology does Stella Fietsen use?

Stella Fietsen's tech stack includes Amazon Web Services, Cart Functionality, Google Optimize, Google Analytics Enhanced eCommerce, Vimeo.

Q: What is Stella Fietsen's NAICS code?

Stella Fietsen's NAICS code is 44-45 (Retail Trade).

RetailGelderland, Netherlands51-200 Employees

Stella Fietsen operates in the retail sector with a focus on bicycles, notably e-bikes. Located in Nunspeet, Gelderland, the company has established itself as a leading specialist in e-bikes across the Benelux. The organization runs from its headquarters and extends its presence beyond that site, supported by a mid-sized team. 

Its customer base comprises individuals seeking reliable, high-quality cycling solutions to meet everyday mobility needs. The company is positioned within the bike retail market as a prominent e-bike expert in the Benelux, dedicated to improving the customer cycling experience over time. In July 2019, Stella launched the solar-powered Lightyear One, marking a notable development associated with the company.