Strategic Partnerships StepsAway already serves national retailers in malls and works with premier mall operators, suggesting high-value collaboration opportunities with both retailers and property owners to expand deployments and co-market new promotions.

In-Mall Personalization The SAKairos tool combines customer analytics with Wi-Fi streaming data to deliver real-time personalized offers, presenting a cross-sell/upsell opportunity for advertisers and retailers looking to increase conversion via targeted promotions.

Omnichannel Alignment StepsAway connects mobile shoppers to in-mall offers, aligning with retailers’ digital and omnichannel strategies, which can be leveraged to pitch integrated campaigns that bridge online ads with in-venue promotions.

Scale and Reach With deployments in over 150 shopping centers and partnerships with major mall operators, there is a scalable footprint to pitch expanded geographic coverage and new market entries for advertisers seeking broad exposure.

Financial Readiness Current revenue range and modest funding indicate growth potential and manageable capital needs, suggesting opportunities for tiered pricing, performance-based models, or strategic investment discussions with interested retailers and investors.