StepsAway, Inc
Advertising ServicesCalifornia, United States2-10 Employees
StepsAway, Inc. provides a cloud-based platform that enables national retailers to push hyperlocal, real-time promotions to shoppers' smartphones through mall guest Wi-Fi networks. Its turnkey mobile retail solution is deployed in more than 150 shopping centers across the United States, including properties managed by prominent owners such as GGP, Taubman, and Macerich. The offering connects mobile shoppers to in-mall offers, supporting retailers' omnichannel strategies while giving mall owners a way to capitalize on their Wi‑Fi investments and potentially lift sales per square foot. Consumers access the service via a web-based mobile app when they connect to participating malls' guest networks. The company operates as a privately held business with a presence in the Los Angeles area and in Los Gatos, California, and maintains a small, specialized team. In 2017, StepsAway introduced SAKairos, a tool designed to blend customer data with Wi‑Fi streaming data to deliver real-time personalized offers.
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