Insights

Strategic Brand Partnerships stichd’s collaborations with globally recognized brands such as BMW, Aston Martin F1, and Scotch & Soda highlight their ability to secure high-profile licensing deals. This presents opportunities to introduce complementary premium brands in motorsport, fashion, or lifestyle segments to expand the company’s portfolio and attract new customer segments.

Expanding Market Presence With sales offices across Europe, China, Southeast Asia, and North America, stichd is strategically positioned to tap into emerging markets and increase market share. Targeted outreach in these regions can unlock new revenue streams, especially in high-growth markets with rising demand for branded apparel and fan merchandise.

Sustainability & Impact The launch of the stichd Impact Report 2021 signals a focus on transparency and sustainability, aligning with consumer trends toward ethical consumption. Promoting eco-friendly product lines and sustainability initiatives can differentiate stichd in a crowded marketplace and attract environmentally conscious consumers.

Technology Integration Utilizing advanced tech stacks including Salesforce, SAP, and Salesforce Commerce Cloud offers scope for personalized customer experiences and streamlined sales channels. Developing tailored digital marketing and e-commerce solutions can increase conversions and enhance customer engagement.

Product Diversification stichd's focus on a broad range of categories from socks and underwear to fanwear and swimwear presents cross-selling opportunities. Leveraging their existing expertise to expand into related apparel segments or accessories can increase average order value and boost overall sales volume.

stichd Tech Stack

stichd uses 8 technology products and services including SAP Financial Management, AutoCAD, Salesforce, and more. Explore stichd's tech stack below.

  • SAP Financial Management
    Accounting And Finance
  • AutoCAD
    Cad & Graphics
  • Salesforce
    Customer Relationship Management
  • Azure DevOps
    Devops
  • Salesforce Commerce Cloud
    E-commerce
  • AFAS
    Enterprise Resource Planning
  • JavaScript
    Programming Languages
  • Yii
    Web Frameworks

stichd's Email Address Formats

stichd uses at least 1 format(s):
stichd Email FormatsExamplePercentage
First.Last@stichd.comJohn.Doe@stichd.com
89%
First.MiddleLast@stichd.comJohn.MichaelDoe@stichd.com
9%
First.Middle@stichd.comJohn.Michael@stichd.com
1%
First.M.Last@stichd.comJohn.M.Doe@stichd.com
1%

Frequently Asked Questions

Where is stichd's headquarters located?

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stichd's main headquarters is located at Oude Hulst 1 ’s-Hertogenbosch, North Brabant 5211 HC NL. The company has employees across 5 continents, including EuropeAsiaNorth America.

What is stichd's official website and social media links?

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stichd's official website is stichd.com and has social profiles on LinkedIn.

How much revenue does stichd generate?

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As of October 2025, stichd's annual revenue is estimated to be $548M.

What is stichd's NAICS code?

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stichd's NAICS code is 448 - Clothing and Clothing Accessories Stores.

How many employees does stichd have currently?

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As of October 2025, stichd has approximately 683 employees across 5 continents, including EuropeAsiaNorth America. Key team members include Ceo: N. N.Cfo/Vp Finance/Member Of The Board: E. V.Coo / Member Of The Board: W. E.. Explore stichd's employee directory with LeadIQ.

What industry does stichd belong to?

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stichd operates in the Retail Apparel and Fashion industry.

What technology does stichd use?

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stichd's tech stack includes SAP Financial ManagementAutoCADSalesforceAzure DevOpsSalesforce Commerce CloudAFASJavaScriptYii.

What is stichd's email format?

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stichd's email format typically follows the pattern of First.Last@stichd.com. Find more stichd email formats with LeadIQ.

stichd

Retail Apparel and FashionNorth Brabant, Netherlands501-1000 Employees

As a family of experts - currently employing over 750 people - we focus on creating exceptional products within our categories. From branded socks and underwear to fashionable swimwear and iconic fanwear, we are proud to Consciously Craft Convenience for customers and consumers.

Partnering with global A-list brands our current brand portfolio includes PUMA, Tommy Hilfiger, Levi’s, Head and Calvin Klein for our Essentials. For our Fanwear business: BMW Motorsport, Formula 1, Williams Racing, Porsche Motorsport, Scuderia Ferrari F1 Team, Aston Martin F1 Team and Manchester City Football Club. And for our Lifestyle business: BMW Lifestyle. 

Through weaving together Design, Sales, Logistics, Marketing and Digital, we create a seamless one-stop-shop environment. A member of the PUMA Group, stichd is a licensee with its head office located in ‘s-Hertogenbosch, the Netherlands. In addition, stichd has a global presence with sales offices throughout Europe, China, in Southeast Asia and North America. The company’s warehousing and logistics are in Tilburg, Netherlands, Mexico City, Malaysia and the United States of America.

What we have to offer?
At stichd you will have the opportunity to be part of a dynamic and well-established company, as well as have a unique insight into global A-list brands combined with the expertise to create commercial successful products that drive substantial volume. We are a collective of creatives with diverse personalities and backgrounds where integrity and expertise are balanced with humility. A happy workplace is synonymous with trust and therefore we provide the freedom that allows our employees to do what they do best. As a family of experts, we ensure all family members feel inspired and have the freedom to be an expert in their field and flourish beyond. We are big enough to be a serious worldwide player in the market, but small enough to make a real difference. Are you our next family member

Section iconCompany Overview

Headquarters
Oude Hulst 1 ’s-Hertogenbosch, North Brabant 5211 HC NL
Website
stichd.com
NAICS Code
448 - Clothing and Clothing Accessories Stores
Employees
501-1000

Section iconFunding & Financials

  • $500M$1B

    stichd's revenue is estimated to be in the range of $500M$1B

Section iconFunding & Financials

  • $500M$1B

    stichd's revenue is estimated to be in the range of $500M$1B

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