stickK Email Format

Technology, Information and InternetNew York, United States2-10 Employees

Founded in 2008 and based in Brooklyn, New York, stickK operates at the intersection of technology and behavioral science by offering a platform that uses commitment-based agreements to support goal attainment. Users define a personal goal, designate a referee to verify progress, and invite supporters to follow along, creating external incentives to stay on course. This approach leverages principles from behavioral economics to help people be more likely to achieve their aims.

In its consumer-facing version, stickK has facilitated more than 465,000 such agreements and involved over $42 million at stake. In 2010 the company expanded with a private-label version that enables organizations to run customized behavior-change programs for employees, patients, and customers. The company sits within the technology, information, and internet sector, serving both individuals seeking personal change and organizations implementing wellness, engagement, or consumer programs.

Sign up for free to view info

Company overview Employee directory