Midmarket Focus Position as the go-to partner for mid-sized organizations that need clear, actionable data storytelling. Leverage your consulting and training capabilities to offer scalable engagements, such as multi-day workshops, executive briefings, and ongoing advisory that embed storytelling practices into daily decision making.

Upsell Training Capitalize on the strong storytelling niche by offering team training, hands-on workshops, and certification programs that teach data visualization best practices, enabling repeat engagements across client teams and functions.

Partnership Potential Complement BI and analytics platforms by providing storytelling expertise as an add-on service. Explore co-marketing and referral arrangements with BI vendors and analytics consultancies to widen reach and create bundled offerings.

Digital Marketing Leverage Your current tech stack signals a mature digital presence. Use data-informed demand generation to funnel inbound inquiries into consultative sales opportunities, with clear messaging around simplifying graphs and communicating insights effectively.

Geographic Reach With a Milwaukee base and remote-ready services, explore expanding to national markets and select international clients. Target data-heavy industries such as finance, healthcare, and technology where clear storytelling accelerates decision making.