STR Employee Directory
HospitalityTennessee, United States501-1000 Employees
STR is a hospitality-focused data and analytics company that provides benchmarking and marketplace insights for the hotel sector. It aggregates data from a large network of properties, reporting 94,000 participating hotels and 12 million rooms across 190 countries, highlighting its global reach. The company operates as part of CoStar Group, a broader provider of online real estate marketplaces, information, and analytics. Through CoStar and its Benchmark offering, STR enables hotel owners and operators to gain a holistic view of the property lifecycle from acquisition through operations to divestment. Headquartered in Nashville, Tennessee, STR serves hotel owners and operators as its primary customers, delivering analytics and insights to inform decision making. In its positioning, it sits within the hospitality data and analytics space, leveraging its affiliation with CoStar to access a wider real estate market intelligence platform.