STR Employee Directory

Market ResearchPennsylvania, United States51-200 Employees

STR, originally Survey Technology and Research, operates in the market research sector with a focus on data collection across multiple modes. The company emphasizes delivering high-quality survey data through adaptable methodologies that fit each project, leveraging a technology-enabled approach to support outbound and inbound telephone work, IVR, mail, and online surveys. Its client base includes organizations needing robust data collection capabilities, and STR emphasizes a proactive, knowledgeable staff to support research design and execution. Based in Allentown, Pennsylvania, STR was founded in 2008 by a management team with extensive experience in the survey research industry, and it positions itself as providing state-of-the-art data collection at affordable prices. The organization highlights ongoing exploration of new data collection methods and standards to meet client needs while maintaining a focus on seamless, multi-mode integration.

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