Premium Product Focus Strassburger Meats specializes in prime dry aged meats, emphasizing high-quality products that appeal to discerning customers seeking gourmet dining experiences. This focus creates opportunities to cross-sell premium cuts and introduce related luxury food items.

Online Presence Leverage With an established online steak delivery service, there is potential to expand digital marketing efforts, enhance website capabilities, and develop subscription or loyalty programs to increase customer retention and boost repeat sales.

Market Niche Growth Operating in a competitive landscape alongside companies like Omaha Steaks and ButcherBox, Strassburger can capitalize on its heritage and local appeal to differentiate itself through personalized customer engagement and storytelling.

Small Business Flexibility As a small team with 2-10 employees, the company can quickly adapt to emerging trends such as plant-based alternatives or sustainability initiatives, creating new upsell and cross-sell opportunities within the evolving meat and food market.

Tech Stack Opportunities Utilizing tools like HubSpot and Google Fonts, there are opportunities to further optimize marketing campaigns, gather customer insights, and implement targeted outreach strategies that could lead to increased sales and customer acquisition.