Cross-Platform Reach Streamhub offers full-funnel video analytics across platforms, enabling targeted outreach to media companies, agencies, and JICs looking to optimize cross-device campaigns and demonstrate complete audience reach.

Owned DMP Advantage With a first-party DMP module and post-GDPR capabilities, Streamhub can appeal to potential customers seeking privacy-forward audience segmentation and precise targeting in a cookie-less environment.

Scale with Partnerships Recent and ongoing partnerships with RSMB and Kantar indicate a proven pathway for co-selling and integration opportunities; identify similar analytics, activation, or media measurement partners to expand market reach.

Measurement Differentiator Position the platform as a trustable standard in video analytics that combines deduplicated reach and content effectiveness metrics to attract broadcasters, streaming services, and ad-supported platforms seeking transparent measurement.

Growing Live and VOD The product expansion into live streaming, cloud DVR, and post-campaign reporting creates upsell opportunities for existing customers and a compelling reason for new prospects in OTT and broadcast to adopt an end-to-end analytics solution.