Regional footprint Strickland operates across multiple Alabama sites plus nearby states (MS, TN, GA, FL panhandle) with over 100,000 square feet of warehouse space, signaling opportunities for bulk purchasing, multi-location procurement programs, and centralized supply contracts.

Private label potential As a long-standing distributor of fine paper, packaging, facility supplies, and furniture with hundreds of manufacturers, Strickland has the leverage to negotiate favorable terms for exclusive or preferred vendor arrangements aligned with large, multi-location orders.

Growth orientation Public statements of rapid growth and charitable AOPD Dealer of the Year recognition indicate readiness to expand partnerships and pilot scalable programs, including managed services, catalog modernization, and e-commerce-enabled replenishment.

Tech-enabled selling The tech stack includes iCIMS, Squarespace, WordPress, LiveChat, and analytics, suggesting opportunities to implement streamlined onboarding, CRM-driven cross-sell/upsell campaigns, and digital procurement experiences for business customers.

Mid-market focus Revenue in the $50M–$100M range with 51–200 employees places Strickland in the mid-market segment, ideal for bundled solutions (office supplies, paper, packaging, and furniture) with bundled services like inventory management, just-in-time delivery, and sustainability reporting.