Insights

Dominant Market Reach Stuff connects with nearly 80% of New Zealanders aged 15 and above each month through its diverse media platforms, presenting a significant opportunity for advertisers seeking broad audience penetration across digital and traditional channels.

Diverse Content Portfolio With offerings spanning newspapers, magazines, event sponsorships, and social networking through Neighbourly, Stuff provides multiple touchpoints for brand engagement, enabling integrated marketing solutions tailored to various client needs.

Technologically Advanced Infrastructure Utilizing a robust tech stack including Amazon Web Services, Adobe Experience Manager, and Integral Ad Science, Stuff is well-equipped to deliver targeted digital advertising and analytics services, appealing to brands seeking high-tech ad solutions.

Strong Financial Position With revenues ranging from 100 to 250 million NZD, Stuff demonstrates financial stability and growth potential, making it a credible partner for strategic advertising campaigns and sponsorship deals.

Event and Content Leadership As the organizer of major events like Round the Bays and NZ House & Garden Tours, Stuff offers dynamic partnership opportunities for brands interested in experiential marketing and brand visibility at key community gatherings.

Similar companies to Stuff

Stuff Tech Stack

Stuff uses 8 technology products and services including Integral Ad Science, Amazon Web Services, Bunny, and more. Explore Stuff's tech stack below.

  • Integral Ad Science
    Advertising
  • Amazon Web Services
    Cloud Hosting
  • Bunny
    Content Delivery Network
  • Adobe Experience Manager
    Content Management System
  • React
    Javascript Frameworks
  • dc.js
    Javascript Graphics
  • X-XSS-Protection
    Security
  • Adobe Tag Manager
    Tag Management

Media & News

Stuff's Email Address Formats

Stuff uses at least 2 format(s):
Stuff Email FormatsExamplePercentage
First.Last@stuff.co.nzJohn.Doe@stuff.co.nz
100%

Frequently Asked Questions

Where is Stuff's headquarters located?

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Stuff's main headquarters is located at 4 Williamson Avenue Auckland, Auckland 1010 New Zealand. The company has employees across 6 continents, including OceaniaNorth AmericaEurope.

What is Stuff's stock symbol?

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Stuff is a publicly traded company; the company's stock symbol is 603696.SS.

What is Stuff's official website and social media links?

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Stuff's official website is advertise.stuff.co.nz and has social profiles on LinkedIn.

What is Stuff's SIC code NAICS code?

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Stuff's SIC code is 2711 - Newspapers: Publishing, or Publishing and Printing NAICS code is 51111 - Newspaper Publishers.

How many employees does Stuff have currently?

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As of June 2026, Stuff has approximately 827 employees across 6 continents, including OceaniaNorth AmericaEurope. Key team members include Chief Executive Officer: A. K.Chief People And Sustainability Officer: A. J.Chief Strategy Officer: F. B. G.. Explore Stuff's employee directory with LeadIQ.

What industry does Stuff belong to?

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Stuff operates in the Online Audio and Video Media industry.

What technology does Stuff use?

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Stuff's tech stack includes Integral Ad ScienceAmazon Web ServicesBunnyAdobe Experience ManagerReactdc.jsX-XSS-ProtectionAdobe Tag Manager.

What is Stuff's email format?

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Stuff's email format typically follows the pattern of First.Last@stuff.co.nz. Find more Stuff email formats with LeadIQ.

Stuff

Online Audio and Video MediaAuckland, New Zealand501-1000 Employees

Stuff is a New Zealand-based media organisation operating in online audio and video media, delivering news, content, and experiences through newspapers, magazines, websites, and the Neighbourly social network. It reaches almost 80% of New Zealanders aged 15 and older each month, illustrating a broad audience across traditional and digital channels. Based in Auckland, the company maintains a diverse portfolio that includes major events such as Round the Bays, Central Districts Field Days, and NZ House & Garden Tours.

Stuff supports a workplace that emphasizes diversity and inclusion, flexible working, and programs such as international scholarships and mentoring. As a sizable employer in the Auckland region, it provides opportunities through its careers site and aims to connect with a wide range of audiences through its media and community initiatives.

Section iconCompany Overview

Headquarters
4 Williamson Avenue Auckland, Auckland 1010 New Zealand
SIC Code
2711 - Newspapers: Publishing, or Publishing and Printing
Stock Symbol
603696.SS
NAICS Code
51111 - Newspaper Publishers
Employees
501-1000

Section iconMedia & News

Section iconFunding & Financials

  • $100M$250M

    Stuff's revenue is estimated to be in the range of $100M$250M

Section iconFunding & Financials

  • $100M$250M

    Stuff's revenue is estimated to be in the range of $100M$250M

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