STYR Labs Inc. Email Format

Wellness and Fitness ServicesArizona, United States11-50 Employees

STYR Labs Inc. is a wellness and fitness services company based in Scottsdale, Arizona, founded in 2014. It integrates wearable data, app-based tracking, and its range of low-cost IoT devices to generate personalized nutrition, offering customized vitamins, proteins, electrolytes, and meal replacements. The company emphasizes converting fitness data into nutritional guidance through a mobile platform that includes a large research article database and proprietary food-logging technology, supplemented by gamification elements. Its platform is deployed globally, with operations or partnerships spanning 110 countries, and it has pursued initiatives such as ambassador programs and product expansions to support its ecosystem of consumers and partners. The target market includes individuals seeking personalized nutrition aligned with their activity and life stage, including segments such as expectant mothers and general wellness/weight management, with partnerships and subscriptions as channels for reaching customers.

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