Acquisition momentum Shaw Media has recently expanded its portfolio by purchasing three Kankakee radio stations from STARadio Corp, signaling active growth and potential cross-sell opportunities across broadcast and digital platforms.

Local news expansion The launch of a community news channel in 2026 indicates a commitment to local content, opening doors for sponsorships, targeted advertising, and localized video production services.

Cross-platform assets Ownership of radio stations, online properties, and a growing news channel creates multiple touchpoints for advertisers and content partners, enabling integrated campaigns that blend audio, video, and digital placements.

Awarded credibility Regular industry recognition and awards for Shaw Media’s journalism and campaigns bolster credibility with advertisers and potential clients seeking proven reach and quality storytelling.

Tech-enabled marketing Utilizing a tech stack that includes Google Cloud, Ad Manager, and Vimeo among others suggests capacity for scalable video and programmatic campaigns, allowing upsell of advanced digital advertising and production services.