Market Diversification The company offers a broad range of swimming pool options including vinyl, fiberglass, and custom gunite pools, enabling upselling opportunities for premium and custom features to clients seeking personalized backyard solutions.
Luxury Expansion With expertise in complete backyard oasis designs such as outdoor kitchens, cabanas, fireplaces, and vanishing edge pools, there is potential to target high-end residential clients looking for luxury outdoor enhancements.
Regional Presence Located in Georgia and serving a niche construction market with a relatively small team, there are opportunities to expand into nearby regions or upscale neighborhoods to increase market share.
Financial Range Generating between 1 million and 10 million in revenue allows for flexible sales strategies, including offering financing or phased project options to attract a broader customer base.
Competitive Positioning Compared to larger competitors like Anthony & Sylvan Pools, SunBelt Pools of Georgia can leverage localized, personalized service and bespoke design options as key differentiators to attract clients seeking custom outdoor solutions.