Embedded Insurance Sunday's Swopmart gadget-care collaboration shows a proven embedded-insurance model in a marketplace setting. Replicate with other consumer electronics retailers and IT recommerce platforms in SEA to bundle device warranties, post-purchase protection, and service plans at the point of sale, driving higher conversion and loyalty through seamless coverage.

Marketplace Partnerships Current partner-driven distribution can be expanded to large e-commerce platforms, device manufacturers, and refurbishment networks. Offer white-label or co-branded insurance for devices and business assets, enabling scalable revenue and fast time-to-market through existing channels.

SMB Opportunities With a mid-market footprint, Sunday is well positioned to sell to SMBs in electronics, IT services, and logistics. Propose packaged risk solutions including equipment, cyber, and property coverage, leveraging partner ecosystems to accelerate cross-sell.

Tech-Driven Underwriting AI-powered underwriting and a modern tech stack enable fast quotes, personalized pricing, and quick claims. Use this to engage digital-native buyers such as banks, fintechs, retailers, and telcos seeking a scalable insurtech partner with low procurement friction.

Regional Growth Growth signals and SEA expansion potential, coupled with ESG-aligned initiatives like gadget care, create opportunities with multinational buyers and banks seeking sustainable, scalable insurance programs. Target expansion through regional partners and co-created solutions with local players.