Extensive SKU Reach Sundberg America offers over 75,000 in stock SKUs with access to more than 2.5 million additional parts, spanning refrigeration, freezers, laundry, cooking, and HVAC, enabling sales teams to position as a one-stop parts source for repair technicians and contractors.

Nationwide Fulfillment With five distribution centers and fourteen branch warehouses nationwide, the company can promise fast, reliable shipping and convenient pickup, making it attractive for customers seeking quick turnaround on repair parts.

OEM Brand Focus Specializes in original factory replacement parts from major brands such as GE, Whirlpool, LG, and Electrolux, which can be leveraged to upsell certified replacements and emphasize quality and compatibility to professional clients.

Trusted Legacy Established since 1912 with a long-standing reputation in the home appliance parts market, presenting a compelling storytelling angle for partnerships, loyalty programs, and enterprise deals with service providers.

Tech & Security Stack Uses a modern tech stack including AWS, Magento, Microsoft 365, Azure AD, and security/training tools like KnowBe4, highlighting readiness for B2B digital procurement, secure access for contractors, and scalable e-commerce enhancements.