Niche Market Focus As a research services company with a small team of 2-10 employees, Sunrise Equipment Company likely serves specialized clients, presenting an opportunity to tailor value-added solutions that address niche research needs.

Growing Digital Presence Utilizing multiple digital marketing tools such as Facebook Pixel, Shopify, and Bing Ads indicates an active online marketing strategy, signifying potential for upselling digital advertising and e-commerce enhancement services.

Limited Revenue Scale With revenue under 1 million dollars, the company represents a growth-phase opportunity to introduce scalable solutions that can support its expansion efforts and improve operational efficiency.

Technology Adoption Implementation of diverse tech platforms suggests openness to adopting new technologies, presenting avenues to offer innovative digital tools and integrations that can optimize their research operations.

Local Market Engagement Being based in Huntington Beach, California, Sunrise Equipment can be targeted for regional networking opportunities, localized marketing services, or industry-specific research collaborations to expand its footprint.