Cold Chain Expansion Sunrise Logistics combines high pressure processing tolling with 3PL services to enhance cold chain capabilities, presenting a cross-sell opportunity to existing customers in need of integrated HPP and logistics solutions for fresh and perishable products.

Fresh Produce Focus As a specialist in fresh produce and perishables, Sunrise is well positioned to upsell to growers, importers, and retailers seeking reliable, end-to-end cold chain management, including transportation, warehousing, and value-added HPP tolling.

Strategic Partnership Partnership with Hiperbaric for HPP tolling integration signals a scalable capability to offer cutting-edge processing within the cold chain, enabling sales conversations around enhanced product shelf-life and quality.

Mid-Market Growth With 51-200 employees and revenue in the lower seven-figure to mid seven-figure range, Sunrise targets mid-market shippers and distributors seeking reliable, technology-supported cold chain solutions, a segment ripe for portfolio expansion.

Technology Leverage Utilize the existing tech stack and dedicated logistics processes as differentiators to win new clients by highlighting seamless integration capabilities, real-time visibility, and scalable 3PL plus HPP tolling for perishable product streams.