Growth footprint Sunrise Manufacturing is expanding its manufacturing and warehousing footprint with reported acquisitions of 10 acres near Pirelli in 2021 and in Floyd County Industrial Park in 2020, indicating capacity growth and potential for larger production runs and regional logistics hubs.

Honeycomb leader As a leading, independent small cell honeycomb manufacturer west of the Rockies with a full range of load securement and dunnage solutions, Sunrise offers unique material science advantages that can be pitched to shippers seeking durable, recyclable packaging and weight-efficient cushioning options.

Sustainability angle Sunrise Small Cell and honeycomb products are lightweight, recyclable and positioned as replacements for foam and traditional corrugated, presenting a strong sustainability value proposition for customers aiming to reduce packaging waste and improve transit protection.

Logistics partnerships Strategic collaboration with Class I railroads, intermodal and over-the-road carriers signals readiness to optimize cross‑dock and long-haul shipments, providing sales leads with integrated protection solutions for high‑volume shippers and multi‑modal accounts.

Service-driven sales A robust service model including Damage Prevention and Freight Protection specialists, national and regional account managers, and inventory management capabilities suggests upsell opportunities around just-in-time supply, reduced lead times, and consolidated packaging solutions for existing customers.