Insights

Expanding Footprint Super Products is actively expanding its nationwide presence with new facilities in Salt Lake City and California, creating additional opportunities to offer rental, sales, and service solutions in these regions.

Innovative Product Portfolio The introduction of high-demand units like the Mud Dog 700 and diverse equipment lines tailored for municipal and industrial markets positions the company as a supplier of advanced, customizable vacuum trucks, ideal for clients seeking technological innovation.

Leadership & Growth The recent promotion of Scott TenBrink to Vice President of Rentals highlights the company's focus on strengthening its rental services, offering a strategic entry point for sales teams to target rental contractors and municipal clients.

Strong Market Presence With over 180 employees, a broad dealer and rental network, and significant revenue in the $50M to $100M range, Super Products demonstrates a robust market position providing multiple avenues for partnership and upselling.

Strategic Partnerships Recent collaborations with dealership groups like City View Bus Sales & Service and Bortek Industries expand distribution channels, presenting opportunities to connect with regional dealers and service providers to grow device adoption and aftermarket sales.

Similar companies to Super Products

Super Products Tech Stack

Super Products uses 8 technology products and services including QuickBooks, MySQL, AOS, and more. Explore Super Products's tech stack below.

  • QuickBooks
    Accounting And Finance
  • MySQL
    Database
  • AOS
    Javascript Libraries
  • jQuery
    Javascript Libraries
  • DocuSign
    Miscellaneous
  • SAP Maintenance, Repair, and Overhaul
    Operations
  • Magentrix
    Partner Management Software
  • reCAPTCHA
    Security

Media & News

Super Products's Email Address Formats

Super Products uses at least 2 format(s):
Super Products Email FormatsExamplePercentage
FLast@superproductsllc.comJDoe@superproductsllc.com
90%
Last@superproductsllc.comDoe@superproductsllc.com
9%
FMiddleLast@superproductsllc.comJMichaelDoe@superproductsllc.com
1%
FLast@superproducts.comJDoe@superproducts.com
96%
FirLast@superproducts.comJohDoe@superproducts.com
4%

Frequently Asked Questions

Where is Super Products's headquarters located?

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Super Products's main headquarters is located at 130 W Boxhorn Drive, Mukwonago, WI 53149, US. The company has employees across 2 continents, including North AmericaAsia.

What is Super Products's phone number?

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You can contact Super Products's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Super Products's official website and social media links?

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Super Products's official website is superproducts.com and has social profiles on LinkedIn.

What is Super Products's NAICS code?

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Super Products's NAICS code is 333 - Machinery Manufacturing.

How many employees does Super Products have currently?

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As of October 2025, Super Products has approximately 161 employees across 2 continents, including North AmericaAsia. Key team members include Vice President Of Sales: M. R.Vice President Of Municipal Sales: M. D.Vice President Operations: C. N.. Explore Super Products's employee directory with LeadIQ.

What industry does Super Products belong to?

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Super Products operates in the Machinery Manufacturing industry.

What technology does Super Products use?

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Super Products's tech stack includes QuickBooksMySQLAOSjQueryDocuSignSAP Maintenance, Repair, and OverhaulMagentrixreCAPTCHA.

What is Super Products's email format?

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Super Products's email format typically follows the pattern of FLast@superproductsllc.com. Find more Super Products email formats with LeadIQ.

When was Super Products founded?

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Super Products was founded in 1972.
Super Products

Super Products

Machinery ManufacturingUnited States51-200 Employees

Super Products LLC, an Alamo Group Company, is a prominent manufacturer of vacuum trucks. Super Products is at the cutting edge of vacuum truck development featuring advanced technology and customized solutions driven by customer needs. Innovation is at the forefront of everything Super Products does. All units are engineered for a wide variety of applications and designed with the operator in mind while being recognized for high quality, durability and ease of operation. Super Products gives contractors and municipalities access to the industry’s most efficient and progressive vacuum excavators, combination sewer cleaners, industrial vacuum loaders, truck-mounted jetters and liquid vacuum trucks on the market today. 

Super Products was founded in West Allis, WI in 1972 by Lionel Moore, Charles O’Brien and Tom Flynn who manufactured the first Supersucker Industrial Vacuum Loader in 1973, followed by the Camel Combination Sewer Cleaner in 1976. The company quickly earned a solid reputation for developing innovative and efficient equipment and gained recognition throughout municipal and industrial markets. In 1981, Super Products was sold to Inductotherm, followed by Specialized Industries LP in 2005, before being acquired by the Alamo Group in 2014. Today, the company produces five different vacuum truck product lines and employs over 180 hardworking men and women. Super Products is currently headquartered in Mukwonago, WI and has a broad nationwide network with representatives supporting contractors, dealers supporting municipalities and nine rental facilities supporting short- and long-term rentals, parts and service.

Section iconCompany Overview

Headquarters
130 W Boxhorn Drive, Mukwonago, WI 53149, US
Phone number
NAICS Code
333 - Machinery Manufacturing
Founded
1972
Employees
51-200

Section iconFunding & Financials

  • $50M$100M

    Super Products's revenue is estimated to be in the range of $50M$100M

Section iconFunding & Financials

  • $50M$100M

    Super Products's revenue is estimated to be in the range of $50M$100M

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