superbrandnew Employee Directory
Design ServicesCalifornia, United States2-10 Employees
superbrandnew is a design services company based in la Canada Flintridge, California, focused on creating new intellectual property and branding for existing properties. Its work spans developing new brands for intellectual property, building fresh IP for prominent brands, and delivering branding solutions for IP, including products in the consumer games space. The company markets its offerings to stakeholders seeking to expand or refresh brand identities and lineups, with a portfolio that includes board games and trading card games that incorporate its own game engine and creative concepts. Founded in 2011 by Matt Cullen, who leads creative and online brand efforts in related sports and entertainment properties, superbrandnew positions itself at the intersection of design, branding, and game development. Recent activity highlights include the creation of NFL RUSH ZONE-related products that are distributed in retail and via the company’s online store.