Insights

Strong Industry Presence SuperChoice’s established position in the financial services sector with a focus on superannuation and payroll solutions presents significant cross-selling opportunities with superfunds, employers, and payroll providers seeking reliable transaction platforms.

Scalable Platform Their flexible, API-driven SaaS platform supports a wide range of compliance and payment solutions, making it attractive for organizations looking to modernize existing infrastructure or expand their digital transaction capabilities efficiently.

Regulatory Expertise SuperChoice’s close collaboration with the ATO and active participation in industry groups suggest a deep understanding of regulatory requirements, ideal for targeting clients needing compliant, risk-mitigated payment and reporting solutions.

Technology Leadership Utilizing a modern tech stack including React and API integrations, SuperChoice offers innovative, secure, and reliable solutions, providing sales opportunities with tech-forward organizations seeking seamless digital transaction platforms.

Revenue and Market Position With revenue between 10 million and 25 million and serving multiple key industry segments, SuperChoice's growth potential and market influence highlight opportunities for strategic partnerships and upselling advanced compliance and transaction services.

Similar companies to SuperChoice

SuperChoice Tech Stack

SuperChoice uses 8 technology products and services including Webpack, Google Fonts API, TweenMax, and more. Explore SuperChoice's tech stack below.

  • Webpack
    Development
  • Google Fonts API
    Font Scripts
  • TweenMax
    Javascript Frameworks
  • RequireJS
    Javascript Frameworks
  • React
    Javascript Frameworks
  • Zepto
    Javascript Libraries
  • Lodash
    Javascript Libraries
  • Google Analytics
    Web Analytics

Media & News

SuperChoice's Email Address Formats

SuperChoice uses at least 2 format(s):
SuperChoice Email FormatsExamplePercentage
First.Last@superchoice.com.auJohn.Doe@superchoice.com.au
92%
Last@superchoice.com.auDoe@superchoice.com.au
5%
LFirst@superchoice.com.auDJohn@superchoice.com.au
2%
FLast@superchoice.com.auJDoe@superchoice.com.au
1%

Frequently Asked Questions

Where is SuperChoice's headquarters located?

Minus sign iconPlus sign icon
SuperChoice's main headquarters is located at 35 Clarence Street, Level 8. The company has employees across 4 continents, including OceaniaAsiaAfrica.

What is SuperChoice's official website and social media links?

Minus sign iconPlus sign icon
SuperChoice's official website is superchoiceservices.com.au and has social profiles on LinkedInCrunchbase.

What is SuperChoice's NAICS code?

Minus sign iconPlus sign icon
SuperChoice's NAICS code is 52 - Finance and Insurance.

How many employees does SuperChoice have currently?

Minus sign iconPlus sign icon
As of January 2026, SuperChoice has approximately 97 employees across 4 continents, including OceaniaAsiaAfrica. Key team members include Chief Technology Officer: T. M.Chief Product Officer: A. C.Chief Financial Officer: P. L.. Explore SuperChoice's employee directory with LeadIQ.

What industry does SuperChoice belong to?

Minus sign iconPlus sign icon
SuperChoice operates in the Financial Services industry.

What technology does SuperChoice use?

Minus sign iconPlus sign icon
SuperChoice's tech stack includes WebpackGoogle Fonts APITweenMaxRequireJSReactZeptoLodashGoogle Analytics.

What is SuperChoice's email format?

Minus sign iconPlus sign icon
SuperChoice's email format typically follows the pattern of First.Last@superchoice.com.au. Find more SuperChoice email formats with LeadIQ.

When was SuperChoice founded?

Minus sign iconPlus sign icon
SuperChoice was founded in 1996.

SuperChoice

Financial ServicesNew South Wales, Australia51-200 Employees

One Platform to Connect

We're an enterprise B2B SaaS company that enables millions of digital transactions each year.  Helping Employers Pay and Manage Super, Report on Single Touch Payroll and create meaningful reports that meet their compliance needs. 

We're known for helping superannuation and payroll industries provide clients with a clearinghouse platform. Transfering around $40 billion of SuperStream compliant superannuation contributions every year.  

We work closely with the ATO and are active members of industry groups and associations. 


✔Digital transaction solutions
Our platform supports data and payment exchange between companies and individuals. 
Transferring data to the right people at the right time. 

✔We take the risk out of transacting
Our reliable platform connects parties via compliant data standards and data transport methods. Reducing the risk of costly service failure. 

✔Benefit from scale
Save money when you partner with us. 
Benefit from cost efficiencies that an already built scalable solution brings. 

✔We make the complex simple
Our in-house team of developers continually innovate, improve the experience and keep up with an ever-changing regulatory environment so you don’t have to

✔Flexible Platform
We work with the systems you use. Our platform has in-built flexibility that lets us tailor solutions to work with your business. 

✔Secure, reliable technology
Our core functionality seamlessly integrates with other platforms and services through secure, tested, API connections. 


Products and Services include: 

- SuperStream
- ClearingHouse Services
- Single Touch Payroll (STP)
- e-Invoicing
- AllPay
- Messaging Services 
- UK Pension Service

SuperChoice works with: 

- SuperFunds
- SuperFund Administrators
- Employers
- Payroll Suppliers
- Payroll Integrators
- SMSF's

Section iconCompany Overview

Headquarters
35 Clarence Street, Level 8
NAICS Code
52 - Finance and Insurance
Founded
1996
Employees
51-200

Section iconMedia & News

Section iconFunding & Financials

  • $10M$25M

    SuperChoice's revenue is estimated to be in the range of $10M$25M

Section iconFunding & Financials

  • $10M$25M

    SuperChoice's revenue is estimated to be in the range of $10M$25M

Ready to create more pipeline?

Get a demo and discover why thousands of SDR and Sales teams trust
LeadIQ to help them build pipeline confidently.

© LeadIQ, Inc. All rights reserved.