Growth-Focused Dining SURG Restaurant Group operates in Milwaukee with a modern, energetic nightlife concept and a evolving dining atmosphere, indicating a willingness to partner on experiential venues, events, and promotional collaborations to attract diverse crowds.

Medium-Sized Team With 11-50 employees, the group is agile enough for fast decision-making yet sizable enough to support multi-site initiatives, suggesting opportunities for scalable partnerships, B2B promotions, and vendor coordination.

Digital Footprint Existing tech stack includes DreamWeaver, jQuery, and Google Analytics, signaling openness to website optimization, loyalty programs, and data-driven marketing initiatives that can be enhanced through professional services.

Revenue Range Reported annual revenue of 1M–10M indicates a growth phase with potential for upsell into ad/brand partnerships, event sponsorships, and technology-enabled guest experience enhancements.

Competitive Positioning Operating in a competitive Milwaukee hospitality market alongside higher-revenue peers, SURG could benefit from targeted offers in marketing collaboration, staffing efficiency tools, and supplier partnerships to improve margins and visibility.