Swander Pace Capital Email Format

Venture Capital and Private Equity PrincipalsCalifornia, United States11-50 Employees

Swander Pace Capital is a private equity firm that partners with family- and founder-owned consumer staples businesses. It concentrates on the food and beverage and health and wellness sectors across the value chain, aiming to enhance growth and resilience through its SPC Playbook, an experienced senior team, and a broad network of consumer executives. The firm works with management teams to help build companies toward their full potential, operating with a disciplined, collaborative approach.
The company is based in San Francisco, California, with an additional office in New Jersey. Founded in 1996, SPC has established itself as a smaller, specialized player in the consumer products space. In October 2025, Maple Donuts, an SPC portfolio company, appointed Greg Somerville as its chief executive, signaling ongoing leadership activity within its holdings.

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