Insights

Niche Handmade Small team with handmade swimwear branding positioned in California presents a boutique opportunity for premium, limited-run collaborations and influencers seeking exclusive products.

Digital Boutique Operating on Squarespace and Shopify with strong analytics tools suggests readiness for direct-to-consumer campaigns, retargeting, and rapid e-commerce experiments to boost online sales.

Sustainable Growth Revenue under one million indicates room for scalable channels, strategic wholesale partnerships, and small-batch collections to expand distribution without overextending operations.

Market Niche Tropic-inspired branding and handmade focus align with sustainable fashion and pool/holiday lifestyle markets, offering cross-sell with accessories, sun care, and travel gear.

Low Volume, High Value Compact team suggests high-margin, limited-edition drops, influencer-led campaigns, and partnerships with boutique retailers to amplify reach without sacrificing brand integrity.

Swim like a Mermaid Tech Stack

Swim like a Mermaid uses 8 technology products and services including Squarespace, Webpack, Shopify, and more. Explore Swim like a Mermaid's tech stack below.

Squarespace

Content Management System

Webpack

Development

Shopify

E-commerce

Google Workspace

Modernizr

Javascript Libraries

Google Tag Manager

Tag Management

Google Analytics

Web Analytics

Adobe Fonts

Web Fonts

Swim like a Mermaid Email Formats	Example	Percentage
First@swimlikeamermaid.com	John@swimlikeamermaid.com	100%

Swim like a Mermaid Email Formats

Example

Percentage

First@swimlikeamermaid.com

John@swimlikeamermaid.com

100%

Frequently Asked Questions

What is Swim like a Mermaid's official website and social media links?

Swim like a Mermaid's official website is swimlikeamermaid.com and has social profiles on LinkedIn.

How much revenue does Swim like a Mermaid generate?

As of September 2026, Swim like a Mermaid's annual revenue is estimated to be <$1M.

What is Swim like a Mermaid's NAICS code?

Swim like a Mermaid's NAICS code is 44-45 - Retail Trade.

How many employees does Swim like a Mermaid have currently?

As of September 2026, Swim like a Mermaid has approximately 2 employees across 2 continents, including North America and Oceania. Key team members include Founder/Product Manager: D. J. Explore Swim like a Mermaid's employee directory with LeadIQ.

What industry does Swim like a Mermaid belong to?

Swim like a Mermaid operates in the Retail industry.

What technology does Swim like a Mermaid use?

Swim like a Mermaid's tech stack includes Squarespace, Webpack, Shopify, Google Workspace, Modernizr, Google Tag Manager, Google Analytics and Adobe Fonts.

What is Swim like a Mermaid's email format?

Swim like a Mermaid's email format typically follows the pattern of First@swimlikeamermaid.com. Find more Swim like a Mermaid email formats with LeadIQ.

When was Swim like a Mermaid founded?

Swim like a Mermaid was founded in 2014.

Swim like a Mermaid

Q: How many employees does Swim like a Mermaid have currently?

Swim like a Mermaid has approximately 2 employees.

Q: What industry does Swim like a Mermaid belong to?

Swim like a Mermaid operates in the Retail industry.

Q: What technology does Swim like a Mermaid use?

Swim like a Mermaid's tech stack includes jQuery, Google Workspace, Adobe Fonts, Modernizr, Squarespace.

Q: When was Swim like a Mermaid founded?

Swim like a Mermaid was founded in 2014.

Q: What is Swim like a Mermaid's NAICS code?

Swim like a Mermaid's NAICS code is 44-45 (Retail Trade).

RetailCalifornia, United States2-10 Employees

Swim like a Mermaid is a small retail label based in Playa Del Rey, California, that specializes in handmade swimwear designed under the California sun. The company operates as a boutique apparel creator, focusing on swimwear crafted by hand and rooted in a tropical, coastal aesthetic. Its products are aimed at consumers seeking distinctive, artisanal swimwear with a hand-made origin, positioned within the broader fashion and lifestyle retail space. With a location on the California coast and a focus on handmade pieces, the brand serves shoppers who value craftsmanship and a sun-soaked, palm-inspired vibe in their swimwear. The business is small in scale, reflecting a niche, craft-oriented approach within the retail industry. A recent development note is its ongoing creation and sales of handmade swimwear from its California-based studio, highlighting its continued emphasis on artisanal production.

Insights

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