SWOON, the studio Email Format

Design ServicesTexas, United States11-50 Employees

SWOON, the studio is a multi-disciplinary design firm based in Dallas, Texas, that focuses on luxury branding, interior design, and art direction. Its team comprises designers, artists, writers, editors, illustrators, photographers, and product designers who collaborate to deliver holistic work that aims to be soulful and memorable for clients across retail, residential, hospitality, and cultural sectors. The company serves clients seeking fresh perspectives and precise execution, addressing the needs of those pursuing distinctive brand identities and environment design, all anchored in a holistic approach to projects. Founded by Samantha Sano with partner Joslyn Taylor, the studio emphasizes a diverse creative practice and has engaged in notable collaborations within the hospitality and real estate development space, such as its interactions with Rockbridge Capital and Makeready on Emeline following the restoration of the Adolphus in Dallas. The organization operates within the design services industry and positions itself as a multidisciplinary partner capable of integrating branding, space design, and art direction to support clients’ strategic goals.

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