Market Position Synergy Electronics Recycling (SER) is a well-established player in the environmental services sector with a strong reputation for environmentally sound electronics recycling, serving a diverse client base including Fortune 500 companies, municipalities, and non-profits across the nation.
Recent Acquisition The company was recently acquired by Safety-Kleen Systems Inc. in 2022, indicating financial stability and potential access to additional resources and expanded market reach, which could facilitate cross-selling opportunities and deeper partnerships.
Technological Infrastructure SER employs a robust tech stack including tools like Snowplow, Cloudflare Bot Management, and Apache, suggesting they prioritize data security, analytics, and efficient operations—ideal for selling advanced security or analytics solutions to similar companies.
Growth Potential With revenue estimated between $25 million and $50 million and a focus on certified, auditable recycling processes, SER represents an attractive target for suppliers of sustainability certification tools, compliance solutions, or eco-friendly logistics services.
Industry Trends As an environmentally focused firm compliant with R2 RIOS standards, SER aligns with the growing market demand for responsible e-waste management, offering opportunities to collaborate on sustainability initiatives and eco-conscious supply chain improvements.