Niche coal oven Table 87 is a Brooklyn born coal-fired pizza concept with a distinctive value proposition, offering coal oven pizza by the slice and frozen pies for nationwide delivery. This presents an opportunity to target culinary distributors, cold-chain logistics partners, and national retailers or ghost kitchens seeking premium, differentiated pizza products.

Brooklyn expansion Recent opening of a new Brooklyn location enhances brand visibility and scale in a dense urban market. Sales opportunities include franchise inquiries, branded merchandise channels, and B2B partnerships with local suppliers or delivery platforms leveraging added footprint and brand equity.

Limited headcount With a lean team (2-10 employees), there is a clear need for scalable tech-enabled processes, outsourced services, and partnerships that can drive efficiency, digital ordering, marketing automation, and back-end operations without significant headcount growth.

Digital commerce Presence across Shopify, WordPress, and online payment methods (Apple Pay, Venmo) indicates readiness for direct-to-consumer channels and potential collaboration with food-tech platforms, subscription pastry or pie programs, and national promo campaigns.

Revenue & growth potential Revenue under $1M alongside national frozen pie distribution suggests upside through expanded wholesale, retail partnerships, and seasonal promotions. Sales efforts can target distributors, retailers, and foodservice networks seeking premium coal-fired pizza offerings.