Insights

Market Positioning Tactics operates as a growing online retailer in the skate and snow apparel space with a mid-size employee base and a revenue range of 25 to 50 million. This suggests opportunities to upsell scale-focused merchandising partnerships, drops, or exclusive product collaborations with established brands aligned to skate culture.

Brand Partnerships Historical ties with Nike SB and Levi’s indicate openness to brand collaborations and co-branded drops. Sales teams could pursue additional exclusive partnerships or limited edition lines with major action sports brands to drive traffic and premium pricing.

Digital Marketing Tech stack includes Klaviyo, Mautic, Criteo, Hotjar, and Azure, signaling strong digital marketing and analytics capabilities. There is potential to optimize retargeting campaigns, email automation, and on-site experience services to boost average order value and repeat purchases.

Customer Engagement A global online storefront with a mission-driven culture suggests opportunities to offer loyalty programs, referral incentives, and community events or sponsored content that resonates with skate and snow enthusiasts, expanding lifetime value.

Growth & Partnerships Recent and past partnerships with skate organizations and apparel brands imply a favorable climate for expanding distribution through co-marketing, event sponsorships, and exclusive product launches to attract new customers and diversify revenue channels.

Similar companies to Tactics

Tactics Tech Stack

Tactics uses 8 technology products and services including Criteo, Hotjar, iCIMS, and more. Explore Tactics's tech stack below.

Tactics's Email Address Formats

Tactics uses at least 4 email formats:
Tactics Email FormatsExamplePercentage
FirstL@tactics.comJohnD@tactics.com
91%
FLast@tactics.comJDoe@tactics.com
3%
First.Last@tactics.comJohn.Doe@tactics.com
3%
Last@tactics.comDoe@tactics.com
3%

Frequently Asked Questions

What is Tactics's phone number?

Minus sign iconPlus sign icon
You can contact Tactics's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Tactics's official website and social media links?

Minus sign iconPlus sign icon
Tactics's official website is tactics.com and has social profiles on LinkedIn.

How much revenue does Tactics generate?

Minus sign iconPlus sign icon
As of August 2026, Tactics's annual revenue is estimated to be $25M - $50M.

What is Tactics's SIC code and NAICS code?

Minus sign iconPlus sign icon
Tactics's SIC code is 5091 - Sporting and Recreational Goods and Supplies and NAICS code is 44-45 - Retail Trade.

How many employees does Tactics have currently?

Minus sign iconPlus sign icon
As of August 2026, Tactics has approximately 83 employees across 5 continents, including North America, Asia and Europe. Key team members include Chief Executive Officer: M. R., Coo: D. A. and Co-Founder: M. F. Explore Tactics's employee directory with LeadIQ.

What industry does Tactics belong to?

Minus sign iconPlus sign icon
Tactics operates in the Retail industry.

What technology does Tactics use?

Minus sign iconPlus sign icon
Tactics's tech stack includes Criteo, Hotjar, iCIMS, Zendesk, Microsoft 365, Klaviyo, Mautic and Microsoft Azure.

What is Tactics's email format?

Minus sign iconPlus sign icon
Tactics's email format typically follows the pattern of FirstL@tactics.com. Find more Tactics email formats with LeadIQ.

When was Tactics founded?

Minus sign iconPlus sign icon
Tactics was founded in 1999.
Tactics logo

Tactics

RetailOregon, United States51-200 Employees

Tactics is a mid-sized retailer focused on gear, shoes, apparel, and accessories for skateboarding and snowboarding. It began as a small brick-and-mortar shop in Eugene, Oregon, and has since grown into an online business serving customers worldwide, carrying products from a range of trusted brands. The company aims to help people get outside and have fun by offering a broad selection tailored to outdoor and action-sport enthusiasts.

Based in Eugene, it operates within the retail industry and positions itself as a provider of specialized sports gear and lifestyle apparel. The organization emphasizes authentic passion for the skate and snow communities, seeking staff who share that enthusiasm and a commitment to excellence while maintaining a welcoming atmosphere for customers.

Section iconCompany Overview

Phone number
SIC Code
5091 - Sporting and Recreational Goods and Supplies
NAICS Code
44-45 - Retail Trade
Founded
1999
Employees
51-200

Section iconFunding & Financials

  • $25M - $50M

    Tactics's revenue is estimated to be in the range of $25M - $50M

Ready to create more pipeline?

Get a demo and discover why thousands of SDR and Sales teams trust
LeadIQ to help them build pipeline confidently.

© LeadIQ, Inc. All rights reserved.