TargetRx Email Format

Pharmaceutical ManufacturingPennsylvania, United States11-50 Employees

TargetRx is a research-focused firm serving the pharmaceutical sector. Since 1999, it conducts systematic surveys of primary and specialty care physicians across about 50 therapeutic categories to understand attitudes, perceptions, needs, and motivations related to patient care and prescribing. The firm has engaged more than 75,000 physicians as research partners and has collected data on over 500 inline and pipeline brands. Headquartered in Horsham, Pennsylvania, TargetRx operates as a specialized provider of market insight for pharma and biotech companies.

These collaborations help pharmaceutical and biotech companies launch new products and indications, improve field communication, and develop messaging and materials for physicians. TargetRx's offerings include launch forecasting, physician targeting, message optimization, detail piece testing, concept testing, message recall, and sales force effectiveness, all aimed at supporting more effective in-field campaigns.

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