Expanding retail footprintTecovas has been rapidly expanding its physical store locations across various cities in the US, presenting opportunities for potential sales growth through increased foot traffic and brand visibility.

Strategic partnershipsThrough partnerships with brands like Mi Golondrina and Lucchese, Tecovas is tapping into diverse markets and customer bases, creating opportunities for cross-promotion and collaborative sales initiatives.

Event sponsorshipsBy sponsoring events like D1Baseball's Field of 64 Projections, Tecovas is gaining exposure to a targeted audience, leading to potential sales conversions among attendees interested in western apparel and footwear.

Online presenceWith a strong online presence and utilizing tech platforms like Taboola, Twitter, and PayPal, Tecovas can leverage digital marketing strategies to drive online sales and engage with a wider customer base.

Increased revenueWith reported revenues between $100M to $1B and substantial funding of $56M, Tecovas has the financial stability to invest in sales and marketing efforts, potentially leading to increased sales and market share.