Leisure and Meetings Target corporate and association groups seeking venue for conferences, retreats, weddings, and religious gatherings with 14 meeting rooms, a 10,000 sq ft ballroom, and multiple outdoor spaces at a Silver LEED-Certified property embedded in a national park.

Sustainability Angle Leverage eco-friendly meeting packages and Silver LEED certifications for marketing to sustainability-minded clients and green-minded event planners looking for compliant venues with environmental credentials.

Strategic Location Capitalize on proximity to Yosemite and access via Highway 41 to attract destination events and weekend getaways, appealing to clients seeking scenic venues with easy access from Fresno and the region.

Upsell Capabilities Bundle accommodations, spa services at Ascent Spa, multiple dining options, and team-building activities to increase average spend per attendee across multi-day meetings and incentive trips.

Tech and Targeted Outreach Utilize existing tech stack signals (Optimizely, Sizmek, social channels) to run targeted campaigns toward corporate planners and associations hosting large-scale events, highlighting the venue’s facilities and sustainability features.