Established Industry Presence The Araca Group has a strong foothold in the entertainment merchandise sector with over two decades of experience, serving high-profile clients such as Wicked, The Book of Mormon, and Lionsgate, demonstrating its ability to generate substantial revenue and maintain industry relevance.

Strategic Partnerships Recent collaborations with major organizations like the Shubert Organization, Sony Music, Hasbro, and Marvel highlight Araca's capacity to forge significant alliances, creating opportunities for joint marketing initiatives, licensing deals, and expanded merchandise offerings.

Global Footprint With offices in New York, Los Angeles, Las Vegas, London, and Sydney, Araca offers access to diverse markets and entertainment landscapes, opening sales avenues across multiple regions to potential partners seeking international merchandise activation.

Diverse Client Portfolio Serving a variety of entertainment sectors including theater, TV, film, gaming, and live events, Araca is well-positioned to provide tailored merchandise solutions, presenting opportunities for sales across multiple segments and industries.

Advanced Technology Usage Utilizing a tech stack that includes cloud services and digital tools such as AWS, Microsoft 365, and Cloudways, Araca is equipped for scalable production and distribution, enabling efficient fulfillment and innovative marketing strategies that can be leveraged in sales proposals.