Insights

International Market Presence With 99 percent of its sales exported to 56 countries, The Army Painter demonstrates a strong global reach. This offers significant opportunities for expanding distribution channels and establishing strategic partnerships in emerging markets to further grow its international footprint.

Product Innovation Recent launches like Warpaints Fanatic and Speedpaint 2.0, along with exclusive collaborations, position The Army Painter as an innovator in the hobby paints segment. Leveraging this innovation with targeted marketing can attract hobby enthusiasts and professional miniature painters alike.

Strategic Partnerships The company’s collaborations with notable industry players like Corvus Belli and Wayland Games indicate a strong network of strategic alliances. Building on these relationships can facilitate co-branded product lines and exclusive promotions to boost sales across diverse customer bases.

Event Engagement Participation in key industry events such as the Las Vegas Open XII highlights the company's active presence in the wargaming community. Opportunities for onsite demos, branded workshops, and event sponsorships can enhance brand visibility and drive direct sales among dedicated hobbyists.

Growth Potential With revenues ranging from $10M to $25M and a talented team of up to 200 employees, The Army Painter is positioned for scaling. Targeted outreach to its distribution partners and B2C channels like Amazon and the company’s webshop can unlock additional revenue streams and market penetration.

Similar companies to The Army Painter ApS

The Army Painter ApS Tech Stack

The Army Painter ApS uses 8 technology products and services including Cookiebot, Mailchimp, jQuery, and more. Explore The Army Painter ApS's tech stack below.

  • Cookiebot
    Cookie Compliance
  • Mailchimp
    Email
  • jQuery
    Javascript Libraries
  • UPS
    Logistics
  • Priority Hints
    Performance
  • Yoast SEO
    Search Engines
  • Tailwind CSS
    UI Frameworks
  • Smash Balloon Instagram Feed
    Web Platform Extensions

Media & News

The Army Painter ApS's Email Address Formats

The Army Painter ApS uses at least 1 format(s):
The Army Painter ApS Email FormatsExamplePercentage
First@thearmypainter.comJohn@thearmypainter.com
89%
Last@thearmypainter.comDoe@thearmypainter.com
11%

Frequently Asked Questions

Where is The Army Painter ApS's headquarters located?

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The Army Painter ApS's main headquarters is located at 12 Christiansmindevej Skanderborg, Central Jutland 8660 Denmark. The company has employees across 2 continents, including EuropeNorth America.

What is The Army Painter ApS's official website and social media links?

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The Army Painter ApS's official website is thearmypainter.com and has social profiles on LinkedIn.

What is The Army Painter ApS's NAICS code?

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The Army Painter ApS's NAICS code is 31-33 - Manufacturing.

How many employees does The Army Painter ApS have currently?

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As of April 2026, The Army Painter ApS has approximately 80 employees across 2 continents, including EuropeNorth America. Key team members include Chief Executive Officer: H. N.Chief Marketing Officer: I. H.Chief Human Resources Officer: M. W. N.. Explore The Army Painter ApS's employee directory with LeadIQ.

What industry does The Army Painter ApS belong to?

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The Army Painter ApS operates in the Manufacturing industry.

What technology does The Army Painter ApS use?

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The Army Painter ApS's tech stack includes CookiebotMailchimpjQueryUPSPriority HintsYoast SEOTailwind CSSSmash Balloon Instagram Feed.

What is The Army Painter ApS's email format?

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The Army Painter ApS's email format typically follows the pattern of First@thearmypainter.com. Find more The Army Painter ApS email formats with LeadIQ.

When was The Army Painter ApS founded?

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The Army Painter ApS was founded in 2007.

The Army Painter ApS

ManufacturingCentral Jutland, Denmark51-200 Employees

The Army Painter is an award-winning Danish company comprised of skillful colleagues constituting a passionate team, both at our headquarters in Skanderborg, consisting of administration and production, as well as our Sales- and Customer Service office in Roskilde.

Since The Army Painter was founded in 2007, we have grown to be the largest independent manufacturer of paints and other hobby accessories for wargaming, board games, etc. in the world. Among other things, we have created licensed products for the likes of Disney and Star Wars, Dungeons & Dragons, The Walking Dead, etc.

We are strongly represented internationally with an export of 99% for no less than 56 countries. Sales are made both B2B by way of distributors, and B2C by way of Amazon and our own webshop.

We have a strong culture, and we love both throwing parties and making fun events. At The Army Painter, you will find your new, best colleagues. We look forward to having you on our team!

Read more about The Army Painter here: https://www.thearmypainter.com/about-us/

Section iconCompany Overview

Headquarters
12 Christiansmindevej Skanderborg, Central Jutland 8660 Denmark
NAICS Code
31-33 - Manufacturing
Founded
2007
Employees
51-200

Section iconFunding & Financials

  • $10M$25M

    The Army Painter ApS's revenue is estimated to be in the range of $10M$25M

Section iconFunding & Financials

  • $10M$25M

    The Army Painter ApS's revenue is estimated to be in the range of $10M$25M

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