The Balancing Act
Entertainment ProvidersUnited States51-200 Employees
We are a daily morning show that brings cutting-edge ideas to today’s on-the-go, modern woman to help balance and enrich her life every day.
Target Audience Engagement The company focuses on on-the-go modern women through a daily morning show, indicating an opportunity to develop tailored advertising or sponsorship packages that resonate with busy, lifestyle-oriented female consumers.
Partnership Opportunities Recent collaborations with health organizations like Wegohealth and NORD demonstrate a willingness to engage in cause-related partnerships, opening avenues for health and wellness brands to collaborate on relevant content or sponsorships.
Digital Presence & Tech Use Utilizing various digital tools and platforms such as Facebook Pixel, Microsoft 365, and jQuery suggests a strong online engagement strategy, presenting opportunities for digital advertising and targeted marketing campaigns.
Market Positioning With estimated revenues between one to ten million dollars and a niche focus on modern women's lifestyle content, the company shows potential for brands seeking to reach a dedicated, targeted demographic.
Content & Event Sponsorships The company's involvement in themed events like Independence Day celebrations and partnerships with lifestyle brands like Mixicles® indicates a potential for sponsorship deals and branded content integrations around lifestyle and holiday events.
The Balancing Act uses 8 technology products and services including Facebook Pixel, oEmbed, Microsoft 365, and more. Explore The Balancing Act's tech stack below.
| The Balancing Act Email Formats | Percentage |
| FLast@thebalancingact.com | 35% |
| First@thebalancingact.com | 16% |
| FirstLast@thebalancingact.com | 14% |
| FLast@thebalancingact.com | 35% |
Entertainment ProvidersUnited States51-200 Employees
We are a daily morning show that brings cutting-edge ideas to today’s on-the-go, modern woman to help balance and enrich her life every day.
The Balancing Act's revenue is estimated to be in the range of $1M$10M
The Balancing Act's revenue is estimated to be in the range of $1M$10M